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Course Description

Discover advanced and new best practices in marketing, the changing field that now integrates traditional print marketing with digital marketing for even greater marketing success. Young generations are embracing print as well as online media, creating this exciting new area of marketing.

Gain advanced marketing concepts and principles such as R, F, & M analysis; AIDA, and the 3-30-3 principle, that lead directly to practical marketing success. Learn the secrets of writing marketing copy, including easy steps in editing. Acquire the understanding of how digital marketing and print complement and enhance each other, and how to integrate both kinds of marketing for even greater overall effectiveness.

Start any month. Come away with a new marketing expertise to make your value in the workplace even stronger.

Course Outline

This Certificate in Marketing program includes the following three courses:

- Advanced Marketing Concepts

- Writing Marketing Copy

- Integrated Marketing Best Practices

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Enroll Now - Select a section to enroll in
Type
Online - Independent Learning
Dates
Feb 05, 2024 to Mar 01, 2024
Type
Online - Independent Learning
Dates
Mar 04, 2024 to Mar 29, 2024
Type
Online - Independent Learning
Dates
Apr 01, 2024 to Apr 26, 2024
Delivery Options
Online Asynchronous  
Course Fee(s)
General non-credit $495.00
Type
Online - Independent Learning
Dates
Apr 01, 2024 to Apr 26, 2024
Type
Online - Independent Learning
Dates
May 06, 2024 to May 31, 2024
Type
Online - Independent Learning
Dates
Jun 03, 2024 to Jun 28, 2024
Delivery Options
Online Asynchronous  
Course Fee(s)
General non-credit $495.00
Type
Online - Independent Learning
Dates
Jun 03, 2024 to Jun 28, 2024
Type
Online - Independent Learning
Dates
Jul 01, 2024 to Jul 26, 2024
Type
Online - Independent Learning
Dates
Aug 05, 2024 to Aug 30, 2024
Delivery Options
Online Asynchronous  
Course Fee(s)
General non-credit $495.00
Type
Online - Independent Learning
Dates
Sep 03, 2024 to Sep 28, 2024
Type
Online - Independent Learning
Dates
Oct 07, 2024 to Nov 01, 2024
Type
Online - Independent Learning
Dates
Nov 04, 2024 to Nov 29, 2024
Delivery Options
Online Asynchronous  
Course Fee(s)
General non-credit $495.00
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