Course Description

Protect your assets! Jason Lott, Attorney Advisor for Trademark Educational Outreach at the United States Patent & Trademark Office (USPTO), helps educate entrepreneurs and small business owners on trademarks - what they are, why they're important, and how federal registrations can help you grow your business. This workshop covers:

  • The difference between trademarks, copyrights, patents, domain names and business name registrations.
  • The benefits of federal trademark registration.
  • Why selecting a trademark that is both federally registrable and legally protectable is important.
  • Critical factors to consider when choosing a mark.
  • The importance of complete searches and seeking attorney assistance.
  • USPTO federal registration process.
  • How to obtain free and affordable legal help when applying for registration.


If you are a student with a documented disability and have not voluntarily disclosed the nature of your disability so that we may coordinate the accommodations you need, you are invited to contact the Disability Support Services Office (DSSO) in ‘Ilima 107, ph.734-9552, or email kapdss@hawaii.edu for assistance. For students whose primary disability is Deaf or hard of hearing, contact the KCC Deaf Center at ph. 734-9210 (V), 447-1379 (videophone), or email kapdeaf1@hawaii.edu.

Please note: you will need to contact Kapi’olani CC’s DSSO or Deaf Center to request accommodations in a Kapi’olani CC course even if you’ve already registered or are receiving services at another UH campus’s disability support program.


Kapi‘olani Community College Refund/Drop Policy:

100% refund: Notification to Non-Credit Registration made 10 business days or more prior to start date of course.

50% refund: Notification to Non-Credit Registration made 5-9 business days prior to start date of course.

0% refund: Notification to Non-Credit Registration made less than 5 business days prior to start date of

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